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Fractional growth support, sold by the hour

GTM and sales ops support, sized to your stage.

Growth Culture Collective packages senior growth strategy, sales operations, and partnerships work into hour blocks — so you get an experienced operator exactly when you need one, without hiring a full-time exec or signing a year-long retainer.

$195–275 Per hour, by commitment
4 Focus areas to choose from
Free 30-min consultation to start

What we do

Growth, strategy & execution — not just a deck.

Most consultants hand you a slide deck and disappear. We work alongside founder-led businesses, startups, agencies, and scaleups to build the GTM strategy, sales infrastructure, and partnership pipeline — then stay hands-on to help you run it. Every engagement is scoped, hour-based, and built around what your team can actually absorb right now.

  • 01
    Strategic thinkingGrowth plans, funnel priorities, channel strategy, and roadmaps grounded in your numbers.
  • 02
    Hands-on deliveryWe build the CRM, the process, the outreach — not just the recommendation.
  • 03
    Insight-led decisionsEvery recommendation is tied to a measurable outcome, not a hunch.
  • 04
    Fractional-ready supportAvailable by the hour, the pack, or embedded as ongoing leadership.

Our why

I kept seeing the same gaps.

Across 21+ years in commercial leadership — in Australia, the UAE, North America, and APAC and Japan, before coming home to Australia — I was brought in again and again to scale commercial teams, build new regions, launch new services, and deliver on growth targets and leadership. And in nearly every one of those roles, I noticed the same two patterns — ones I learned were strong indicators of whether a business would scale well, or struggle.

01

Foundation

A founder's early wins usually come from their own network — friends, family, warm introductions, people who already trust them. It works, until the business wants to scale and a sales team is hired to carry that growth forward. Too often, that new hire is expected to do the same thing with their own contacts — but those contacts aren't sitting around waiting to do business again just because someone's changed companies; relationships don't automatically move with a person from job to job.

What actually converts a network — new or old — into revenue is a rep who buys into the mission and vision, has real confidence in the value proposition, can speak clearly to the outcomes and impact the business delivers, and knows how to target the right audience with the right message. That doesn't come from being well-connected. It comes from proper onboarding: product knowledge, process, and the tools to win business on merit, with targets and timelines that reflect how long that actually takes to build.

02

Culture and alignment

Teams grew faster than the clarity around them — a shared vision and mission everyone could see themselves in, and a clear line from each person's role to the goals, strategy, and KPIs driving the business. Without that, wins go uncelebrated, trust and appreciation erode, and people end up pulling in different directions even while working hard.

Underpinning how I close both of those gaps is a simple belief: without customers, a business doesn't exist. I'm customer-obsessed and outcome-driven — every strategy, every KPI, every hire has to trace back to real customer success. That's how we win with clients, and it's how we make sure we deliver for ours.

Growth Culture Collective exists to bring all of this to founders earlier — not an outside consultant handing over a report, and not another hire left to sink or swim, but a true growth partner sitting on the same side of the table as the founder, building the systems, onboarding, and culture that let a growing team win on merit and pull in the same direction.

How it works

Every engagement starts the same way.

No package is sold cold — we start with a free conversation, then scope and expectations are locked in before you spend a dollar.

01

Free 30-minute consultation

A no-cost, no-obligation call to hear what you're working on and figure out — honestly — whether we're the right fit before anyone commits to anything.

Free · no obligation
02

Book a Scoping Session

A 90-minute working session to assess your current status quo, define objectives and success criteria, and align on the outcomes this engagement needs to produce.

$450 · credited toward your first package
03

Get your Scoping Brief

Within 2 business days, you'll receive a written brief: the recommended package, an hours estimate, a proposed timeline, and a clear RACI split — who owns what on our side and yours, and who from your team needs to be involved.

04

Choose your package

Pick a one-time hour pack for a defined project — GTM strategy, sales ops, partnerships, or custom support — or a Fractional GTM Leadership retainer for ongoing embedded work.

05

Get to work

Sessions are booked via a shared calendar link. Hours are tracked and reported after every engagement, so you always know exactly where your budget stands.

Packages

Pick your focus area.

Every category below runs on the same three tiers — the more hours you commit, the lower your effective rate.

Step 2 · required before booking a package

Scoping Session

Already had your free consultation? Before any hours are booked, we spend 90 minutes assessing your status quo, defining success criteria, and agreeing on who's responsible for what — on both sides.

  • Status quo assessment
  • Objectives & success criteria
  • Outcome alignment
  • RACI & responsibility mapping
  • Client-side involvement plan
  • Written Scoping Brief, in 2 business days
Fixed fee $450

2 hrs @ $225/hr · 100% credited toward your first package if booked within 14 days.

Book your session

Foundation

5 hours

$1,375fixed

$275/hr effective

  • GTM health check
  • Quick-win priorities
  • 1 working session
Start with this

Scale

20 hours

$4,400fixed

$220/hr effective

  • End-to-end GTM strategy + rollout plan
  • Positioning alignment
  • 4 working sessions
  • Async support between sessions
Choose Scale

Foundation

5 hours

$1,375fixed

$275/hr effective

  • CRM / pipeline audit
  • Quick fixes
  • Reporting review
Start with this

Scale

20 hours

$4,400fixed

$220/hr effective

  • Full sales ops build-out (CRM + process + reporting + forecasting)
  • Team enablement session
  • SOP documentation
Choose Scale

Foundation

5 hours

$1,375fixed

$275/hr effective

  • Partner / ecosystem mapping
  • Outreach strategy
Start with this

Scale

20 hours

$4,400fixed

$220/hr effective

  • Full BD sprint: partner strategy + outreach execution
  • Warm-intro facilitation
  • Deal-structuring guidance
Choose Scale

Foundation

5 hours

$1,375fixed

$275/hr effective

  • Org / team structure review
  • 1 recommendation session
Start with this

Scale

20 hours

$4,400fixed

$220/hr effective

  • Full team & hiring support
  • Restructure plan + JDs (up to 4 roles)
  • Interview process design
Choose Scale

Ongoing support

Need embedded leadership? Go fractional.

Fractional GTM Leadership blends strategy and execution across growth, sales ops, and partnerships — part-time, for as long as you need it. Most clients start with a one-time hour pack and graduate here once the engagement proves out; 3-month minimum, hours reset monthly.

Advisor

10 hrs / month

$2,150/ month

$215/hr effective

  • Ongoing strategic guidance
  • Monthly working session
  • Async email / Slack support
Talk to us

Lead

40 hrs / month

$7,800/ month

$195/hr effective

  • Senior fractional operator
  • Hands-on leadership across growth, sales ops & partnerships
  • Present in key meetings
Talk to us

All retainer engagements begin with the same Scoping Session as one-time packs — pricing and scope above the tiers shown here can be quoted individually.

Who it's for

Built for founder-led teams.

If you're past the "figure it out ourselves" stage but not ready to hire a full-time exec, this is built for you.

Founder-led businesses Startups Agencies Scaleups Purpose-led teams
Clear thinking and practical execution — not another org chart, not another 40-page strategy deck no one opens. Growth Culture Collective, on how we work

FAQ

Good to know.

Yes — no cost, no obligation. It's a short call to hear what you're working on and give you an honest read on whether we're a good fit. If it makes sense to go further, we'll suggest booking a paid Scoping Session next.

Yes — it's a working session that produces a real deliverable (your Scoping Brief), not a sales call. The $450 fee is fully credited toward your first hour pack or first month of retainer if you book within 14 days, so it's never wasted spend.

One-time hour packs are valid for 90 days from purchase. Retainer hours reset each month and don't roll over, keeping the engagement predictable for both sides.

Most engagements sit cleanly in one category, but the Scoping Session is exactly where we work that out — if your project spans GTM strategy and sales ops, for example, we'll scope a blended package together.

The Scoping Session covers this. Anything bigger than a Scale pack, or outside the four categories, gets a custom quote based on the same hourly rate ladder.

You'll get a shared calendar link after your Scoping Brief is delivered. Hours and remaining balance are tracked and reported after every session.

Fractional GTM Leadership runs on a 3-month minimum term, then continues month-to-month. This gives enough runway to embed properly without locking you into a year.

Yes — that's how most retainer clients start. A one-time hour pack is a low-risk way to test the fit on a defined project before committing to ongoing embedded support. When you're ready for more consistent, hands-on involvement, we'll help you choose the right Fractional GTM Leadership tier — there's no obligation to move up, and plenty of clients stay pack-based indefinitely.

Both. Most sessions run online over video call, which is included in your hourly rate. In-person support is available — based on the Gold Coast, Australia — with travel costs added to the invoice for any on-site work.

Contact us

Let's start with a free chat.

Tell us a little about what you're working on and we'll book in a free, no-obligation 30-minute consultation to see if we're the right fit.